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6 Creative Packaging Ideas for Etsy Sellers

6 Creative Packaging Ideas for Etsy Sellers

When people shop on Etsy they are looking for a unique experience and often niche or personalized items that can’t be found anywhere else. Etsy customers have grown accustomed to receiving beautiful and creative personalized packages when they order from Etsy shops. Whether your customers are shopping to treat themselves or are shopping for gifts, unique packaging can make a huge difference in gaining positive reviews and repeat customers. According to a survey, 52% of online customers report they would…

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Budget Holiday Packaging for 2020

Budget Holiday Packaging for 2020

Whether you are a small business that needs inexpensive packaging options for the holiday season, or an individual that has a lot of gifts to wrap, now is a great time to start planning your holiday packaging budget. Offering unique packaging to your customers during the holiday season can help build lasting customer relationships and increase positive reviews for your brand. Even better if that packaging is ready to be gifted so your customer doesn’t have to buy separate packaging….

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10 Creative Ways to Package Your Soap and Spa Products

10 Creative Ways to Package Your Soap and Spa Products

Small businesses selling soaps, spa products, and cosmetics have increased in popularity recently, especially due to Etsy. Packaging your soaps and spa products uniquely can help encourage your customers to leave positive reviews, tell their friends, and make repurchases. If you package your items in gift-ready packaging, it also eliminates the need for your customers to buy separate gift packaging. So if you sell bath bombs, soaps, scrubs, lotions or other pampering products, read on to find out the best…

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Turn Your Holiday Shoppers into Loyal Customers

Turn Your Holiday Shoppers into Loyal Customers

Each year, the holiday season presents a great opportunity for local businesses of every industry to increase their sales and attract new customers. Gift shopping, family events, and more all have an impact on the number of transactions that occur over this period of a few months at the end of the year, and many individuals are exposed to new products and services they may not have previously known about. While the holiday season plays an important role in boosting…

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Creative Ways to Use Tissue Paper for Gift Packaging

Creative Ways to Use Tissue Paper for Gift Packaging

Tissue paper is a staple packaging item that is versatile enough to be used many different ways. It is inexpensive and is available in a huge variety of colors and specialty designs. With all of these benefits, and some creative ideas, consider reaching for the tissue paper over gift wrap and other traditional packaging supplies.    Use tissue in place of gift wrap Rather than using gift wrap to wrap your boxes and gifts, tissue paper makes a good substitute!…

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E-Commerce Packaging Ideas for Etsy Sellers

E-Commerce Packaging Ideas for Etsy Sellers

Etsy has become an amazing marketplace for crafty and creative people to sell their vintage and handmade items. However, Etsy’s rise in popularity has made it an extremely competitive space. Where initially packaging may not have mattered much in the small marketplace, now it is becoming more and more important to maintain a positive brand image with unique and recognizable packaging. Setting your Etsy store apart with creative, unique, and thoughtful packaging is a great way to stay competitive and…

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Your Top Packaging Frustrations and How to Fix Them.

Your Top Packaging Frustrations and How to Fix Them.

If you are in charge of coordinating packaging for retail items, events, or other purposes, you have probably run into several of these common packaging frustrations. But have no fear, because there is always a solution! Here are some common packaging complaints along with a few solutions that we hope will help. Environmental Ordinances Environmental regulations are popping up in numerous U.S. cities and states that ban certain types of packaging and limit what can be used. These laws impact…

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8 Ways Small Businesses Can Gain New Customers

8 Ways Small Businesses Can Gain New Customers

One of the biggest struggles small businesses face is gaining new customers without spending a fortune in marketing. Customer acquisition costs can be really high in today’s advertising-driven world, and the competition to reach consumers can be fierce. There are more ways than ever before to reach new customers, yet businesses still face some very real struggles in trying to get their name out to consumers. Social media algorithms can be unpredictable and unreliable, Etsy and other marketplaces can charge…

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5 Creative Gift Packaging Ideas for the Holidays

5 Creative Gift Packaging Ideas for the Holidays

Unique Gift Packaging for the Holiday Season The need for gift packaging during the holiday season means it’s time to get creative with your retail packaging! The holiday season is looming closer and businesses are starting to plan their holiday packaging programs. Many businesses aim to have unique, creative, and effective gift packaging that represents their brand at an affordable price. Convenience, storage space, pricing, and functionality are all important considerations when it comes to gift packaging. The visual representation…

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Storage-Friendly Packaging for Small Businesses

Storage-Friendly Packaging for Small Businesses

Small businesses often operate out of very small spaces, anywhere from a home office to a small retail space or kiosk. This lack of extra space causes obvious problems when it comes to packaging. Many packaging items take up a lot of storage space, and seasonal items can cause an overload in storage. Luckily there are simple solutions to this issue because many packaging items are designed to save space. Items that ship condensed also have the benefit of possibly…

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