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Category: Retail

Creative Ways to Use Tissue Paper for Gift Packaging

Creative Ways to Use Tissue Paper for Gift Packaging

Tissue paper is a staple packaging item that is versatile enough to be used many different ways. It is inexpensive and is available in a huge variety of colors and specialty designs. With all of these benefits, and some creative ideas, consider reaching for the tissue paper over gift wrap and other traditional packaging supplies.    Use tissue in place of gift wrap Rather than using gift wrap to wrap your boxes and gifts, tissue paper makes a good substitute!…

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E-Commerce Packaging Ideas for Etsy Sellers

E-Commerce Packaging Ideas for Etsy Sellers

Etsy has become an amazing marketplace for crafty and creative people to sell their vintage and handmade items. However, Etsy’s rise in popularity has made it an extremely competitive space. Where initially packaging may not have mattered much in the small marketplace, now it is becoming more and more important to maintain a positive brand image with unique and recognizable packaging. Setting your Etsy store apart with creative, unique, and thoughtful packaging is a great way to stay competitive and…

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Your Top Packaging Frustrations and How to Fix Them.

Your Top Packaging Frustrations and How to Fix Them.

If you are in charge of coordinating packaging for retail items, events, or other purposes, you have probably run into several of these common packaging frustrations. But have no fear, because there is always a solution! Here are some common packaging complaints along with a few solutions that we hope will help. Environmental Ordinances Environmental regulations are popping up in numerous U.S. cities and states that ban certain types of packaging and limit what can be used. These laws impact…

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8 Ways Small Businesses Can Gain New Customers

8 Ways Small Businesses Can Gain New Customers

One of the biggest struggles small businesses face is gaining new customers without spending a fortune in marketing. Customer acquisition costs can be really high in today’s advertising-driven world, and the competition to reach consumers can be fierce. There are more ways than ever before to reach new customers, yet businesses still face some very real struggles in trying to get their name out to consumers. Social media algorithms can be unpredictable and unreliable, Etsy and other marketplaces can charge…

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