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Turn Your Holiday Shoppers into Loyal Customers

Turn Your Holiday Shoppers into Loyal Customers

Each year, the holiday season presents a great opportunity for local businesses of every industry to increase their sales and attract new customers. Gift shopping, family events, and more all have an impact on the number of transactions that occur over this period of a few months at the end of the year, and many individuals are exposed to new products and services they may not have previously known about. While the holiday season plays an important role in boosting…

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What Exactly is a Eurotote Bag?

What Exactly is a Eurotote Bag?

Eurototes, euro bags, euro shoppers; you’ve definitely seen them but maybe you don’t know exactly what they are or what’s so special about them? Eurototes have a few key characteristics that make them different from other types of retail shopping bags and gift bags. These features result in a shopping bag that looks and feels more luxurious and high-end. These bags are ideal for retailers and businesses who want to portray a high-quality look with their packaging, or if you…

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Creative Ways to Use Tissue Paper for Gift Packaging

Creative Ways to Use Tissue Paper for Gift Packaging

Tissue paper is a staple packaging item that is versatile enough to be used many different ways. It is inexpensive and is available in a huge variety of colors and specialty designs. With all of these benefits, and some creative ideas, consider reaching for the tissue paper over gift wrap and other traditional packaging supplies.    Use tissue in place of gift wrap Rather than using gift wrap to wrap your boxes and gifts, tissue paper makes a good substitute!…

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E-Commerce Packaging Ideas for Etsy Sellers

E-Commerce Packaging Ideas for Etsy Sellers

Etsy has become an amazing marketplace for crafty and creative people to sell their vintage and handmade items. However, Etsy’s rise in popularity has made it an extremely competitive space. Where initially packaging may not have mattered much in the small marketplace, now it is becoming more and more important to maintain a positive brand image with unique and recognizable packaging. Setting your Etsy store apart with creative, unique, and thoughtful packaging is a great way to stay competitive and…

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Your Top Packaging Frustrations and How to Fix Them.

Your Top Packaging Frustrations and How to Fix Them.

If you are in charge of coordinating packaging for retail items, events, or other purposes, you have probably run into several of these common packaging frustrations. But have no fear, because there is always a solution! Here are some common packaging complaints along with a few solutions that we hope will help. Environmental Ordinances Environmental regulations are popping up in numerous U.S. cities and states that ban certain types of packaging and limit what can be used. These laws impact…

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8 Ways Small Businesses Can Gain New Customers

8 Ways Small Businesses Can Gain New Customers

One of the biggest struggles small businesses face is gaining new customers without spending a fortune in marketing. Customer acquisition costs can be really high in today’s advertising-driven world, and the competition to reach consumers can be fierce. There are more ways than ever before to reach new customers, yet businesses still face some very real struggles in trying to get their name out to consumers. Social media algorithms can be unpredictable and unreliable, Etsy and other marketplaces can charge…

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5 Creative Gift Packaging Ideas for the Holidays

5 Creative Gift Packaging Ideas for the Holidays

Unique Gift Packaging for the Holiday Season The need for gift packaging during the holiday season means it’s time to get creative with your retail packaging! The holiday season is looming closer and businesses are starting to plan their holiday packaging programs. Many businesses aim to have unique, creative, and effective gift packaging that represents their brand at an affordable price. Convenience, storage space, pricing, and functionality are all important considerations when it comes to gift packaging. The visual representation…

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5 Unique Ways to Package Your Boutique Jewelry

5 Unique Ways to Package Your Boutique Jewelry

Beautiful unique or handmade jewelry pieces deserve to be packaged in a way that represents their elegance and style. There are many ways to package jewelry items for retail or gifting purposes. Ranging from affordable and sophisticated options to more luxurious box choices, here are five of the best products to package your boutique jewelry! 1. Two-Piece Jewelry Boxes It goes without saying that two-piece jewelry boxes are a great way to package jewelry items. Two-piece jewelry boxes come in…

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Storage-Friendly Packaging for Small Businesses

Storage-Friendly Packaging for Small Businesses

Small businesses often operate out of very small spaces, anywhere from a home office to a small retail space or kiosk. This lack of extra space causes obvious problems when it comes to packaging. Many packaging items take up a lot of storage space, and seasonal items can cause an overload in storage. Luckily there are simple solutions to this issue because many packaging items are designed to save space. Items that ship condensed also have the benefit of possibly…

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Affordable Drawstring Pouches for Gift & Retail Packaging

Affordable Drawstring Pouches for Gift & Retail Packaging

The drawstring pouch has been a packaging staple for quite some time, and for small businesses on a budget, they can be a life-saver. Gift boxes, jewelry boxes, and retail bags can all be expensive for smaller companies to purchase regularly. Pouches are the perfect cost-friendly alternative to traditional packaging and can be utilized for many types of products. Anything from a tiny pair of earrings to a large candle or wine bottle can be packaged in a drawstring pouch…

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